Kardashian joins Beyond Meat ambassadors such as Kevin Hart, Shay Mitchell, Snoop Dogg and Liza Koshy. This time, socialite Kim Kardashian is joining the ranks, announcing that she is becoming more plant-based with the help of the brand’s vegan meat range. In its most recent recent earnings, Beyond Meat said its jerky boosted sales at retailers-but sales of other products slipped. 3 Minutes Read Kim Kardashian says she is eating more plant-based food - Media Credit: Beyond Meat Your ad here Advertisement Beyond Meat’s roster of celebrity ambassadors has grown once again. Her ability to raise a company’s profile will be welcome for Beyond Meat, which is working to tame a costly production process for its new jerky product and waning consumer curiosity about its products. Her endorsement can single-handedly make a product successful, with her influence extending deep into the apparel and cosmetics industries. Her underwear label, Skims, earlier this year saw its valuation skyrocket to $3.2 billion. In Kardashian, the company has a valuable ally who, along with her family members, is involved in several billion-dollar consumer brands. in New York trading, reversing an earlier gain. Y es que el icono de las redes sociales se ha convertido en la primera Chief Taste Consultant de la marca de carne de origen vegetal Beyond Meat, tal y como apunta su última campaña. Beyond Meat shares have plunged about 80% in the last 12 months and are currently below what they priced at in the company’s initial public offering in 2019.īeyond Meat shares fell 5.3% at 10:26 a.m.
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